| Jul ’11 | Jul |
| 7 | 9 |
Business before pleasure, unless pleasure is your business!
Designing, creating, selling & educating in the industry of sexual health and pleasure products isn’t a walk in the park! It’s a tough job, and business-to-buisness conferences, no matter how cool, can be… Well, mostly buisness, which makes Jack and Jill dull visionaries!
Which is exactly why AVN asked sex and relationship expert Reid Mihalko to sprinkle some of his Sex Geek magic on this year’s Adult Novelty Expo happening in Pasadena, CA, this July 7-9th!

- Pictures from 2010 AVN events of sex-positive industry leaders networking as well as blowing off steam!
If you’re a Sex Geek, get thee to the ANE Novelty Expo ’cause Reid is putting the sex-appeal back in sex education!
The AVN Novelty Expo is the novelty industry’s premier B2B event. For years, hundreds of qualified buyers from around the world have gathered for this premier buyers’ conference and exhibition, where manufacturers debut new products and buyers make their most important purchasing decisions of the year. The buyer base includes distributors, retailers, exporters, mail order companies, large home party organizers, and individuals or companies involved in large-volume purchases. Exhibitors range from entrepreneurs offering one or two specialized items to premier manufacturers who produce a vast array of traditional favorites and cutting-edge designs.
And this year, AVN’s enlisted Reid in wrangling up some of the world’s top Sex Bloggers, Toy Reviewers and Sex Educators to add their expertise to the mix, expand the networking possibilities and business opportunities for everyone, and up the fun!
Can you say, “Reid-hosted After Party?”
Yep, a kick-butt, tropical themed after-party courtesy of PAPAYA Toys and ReidAboutSex.com is the DO NOT MISS Socializing and Networking Event of the Expo!
If this is enough to convince you that you must be at the AVN Novelty Expo, then register asap!
Need more details, or looking for what to FWD along to your network of peers? Here’s a little bit of what Reid will be up to during the expo…
July 8-9th: Reid-lead seminars…
Marketing on a Shoestring with Reid Mihalko
You know that Twitter and Facebook are free, and are a way to use social media to reach current and potential customers. But what other means are available? And which methods are the most effective for the least amount of money?
In this economy, every dollar must be spent wisely, let sex and relationship experts Reid Mihalko of ReidAboutSex.com and Kelly Shibari of The Prism Group will tell you how to do just that when it comes to getting your brand out there.
Confirmed panelists: Kelly Shibari, Reid Mihalko – Read the Confirmed Panelist Bios HERE.

The Role Bloggers /Reviewers Play in the Adult Industry
The internet has changed not only the way we interact socially, but how we do business. In a few short years, novelty manufacturers have learned that getting their company name and products in front of bloggers and reviewers can help them get noticed and increase sales. Some of the biggest names in the blogosphere will explain how to work with their kind, and what it could mean for you.
Confirmed panelists: Dr. Charlie Glickman, Pamela Madsen, Buck Angel, Jaiya, Brandon B. – Read the Confirmed Panelist Bios HERE.
Full Panel Schedule:
Thurs, 9-10am – Marketing on a Shoestring lead by Reid Mihalko
Thurs, 10-11am – What’s in Your Sex Toy/Lube? moderated by Jayme Waxman
Fri, 9-10am – The Role Bloggers /Reviewers Play in the Adult Industry moderated by Reid Mihalko
Fri /10-11am – Up Selling Your Customer in a Sex-Positive Way moderated by Sarah Sloane
July 8th: Reid hosts the 3rd Annual ‘O’ Awards!
Oscar is going to have penis envy after Reid hosts the adult novelty industry’s version of the Academy Awards, and you can bet Reid is going to do his Billy Crystal-best! Join us for the third annual “O” Awards, honoring outstanding achievements in the pleasure products industry, including design, innovation, marketing, distribution and retailing.
What will Reid have in store, you ask?
All we know is that he’s wrangled some of America’s top sexperts to help present the awards and warm the audience up for the soon to be infamous after-party in Reid’s Sex Geek Suite!
‘O’ Award nominees… HERE!
Should Reid wear his tux or a kilt? Tweet him what you think at @ReidAboutSex!And after the ‘O’ Awards…
And directly after the ‘O’ Awards…
July 8th: Get Lei’d at the ReidAboutSex/PAPAYA Toys ‘O’ Awards After-Party…
Yep! You heard that right…. Reid and PAPAYA Toys will be hosting the O’ Awards After Party upstairs in the Sex Geek Suite! So you’d better get your coconut bras and grass skirts ready and join PAPAYA Toys U.S. & Reid Mikalho as we leave the hustle & bustle of trade show craziness and step into an oasis of chillaxation!
Let your hair down while we raise our glasses in celebration of the 2011 ‘O’ Award winners and mingle with the most influential professionals in the pleasure products industry….YOU! Enjoy tropical drinks and hor d’oeuvres, the best ever swag bags, product giveaways, door prizes and who knows…maybe even Reid will show us his limbo?
If you’re a manufacturer, distributor, retailer, sex educator, reviewer or blogger, you won’t want to miss out on what’s sure to be the networking event of the summer! The PAPAYA/ReidAboutSex After-Party is open to ANE exhibitors & registrants only! No exceptions! Contact Papaya Pam for details on free registration for sex educators, reviewers & bloggers!
Join the Facebook After-Party Invite HERE.
Mahalo!
Important Expo links and info to help…
AVN’s ANE: July 7-9th – avnnoveltyexpo.com
ANE11 location: Pasadena Convention Center
300 E Green St., Pasadena, CA, USA
Map and Driving Directions
Reid’s Sex Geek Stampede to AVN’s Novelty Expo: HERE.
Official #HashTags, etc., to use on Twitter:
- #ANE11
- #OWards
- #OWardsParty
- @AdultVideoNews
- @ReidAboutSex
- @PapayaToys
Find Reid during the Expo at Booth 412
Who’s appearing on Reid’s ANE11 Panels: HERE
Parties and Networking events you DO NOT want to miss: HERE.
Hotel info: HERE – Rates for the hotel show are $149
The ‘O’ Awards site: HERE.
RSVP to the ‘O’ Awards: HERE.
Join the ‘O’ Awards’ After-Party Facebook Invite HERE.
RSVP to the ‘O’ Awards by emailing Papaya Pam: pam (at) papayatoys.com

























